How Should Dealers Be Using Facebook?

How Should Dealers Be Using Facebook?We are all aware of the hype of social media and particularly Facebook. You as a dealership might even have you own Facebook page. However, a car dealership is not a coffee shop, a restaurant or a retail store. The average consumer's frequency of engagement is low compared to other retail businesses. This presents a problem for Facebook for car dealers. No matter what you put on your Facebook page the customer that brought a car from you last month is not naturally going to want to be your fan regardless of the deal he got or how much he loves his new car.

There are plenty of businesses including dealers who've created huge Facebook followings via promotions and give-aways. Although this might get people to 'like' your page, where do these people go when the promotions are over? Since the nature of interactions between the car dealer and the Facebook fan doesn't allow for constant compelling deals like a coffee shop might, the true value of fans gathered in this manner is diminished for dealers.

So, you might now be thinking "well why should I bother with Facebook"? If you use Facebook in the right way there are ways you can generate traffic to your website and play a significant part dealerships online marketing strategy.

Best Stocks for 2012


Best Stocks for 2012As a fellow investor, I always believe that stock investing should be engaged in, only after taking several factors into consideration, such as the market conditions and financial aspects of the company itself. Of course, some factors such as market capitalization, company's investor policies and the total operations of the company do influence the stock earnings, but overall, the underlying moral of the story is to assess, analyze and act. For safety, you need to hedge, grow and add value to the already existent investments or buy stocks for the same. Lastly, plan to sustain and carefully carry out transactions. Your stock campaign is thus based on a three-dimensional, independent and rational logic and this thought should be put into the decision to buy securities. Lists that indicate the top stocks to buy right now are merely a pointer or lead. Actual decisions should be reached upon through a very disciplined process of analysis. In the following lines, you will find an analysis of the best sectors to invest in 2012 and the companies to watch out for.

Top Stocks for 2012

Here the logic of investments for several fields and sectors, which you can consider investing in, is provided.

Crude Oil and Alternatives: ExxonMobil, Chevron Corporation, ConocoPhillips, PetroChina Company Limited
The world's crude oil resources are fast drying up and the price of crude oil has started to show mammoth projections. The decade shall see a substantial crude oil trade in national and international market. This makes oil stocks, the preferred stocks to buy. This is also the best time to profit from the high trade of crude oil. Alternatives to crude oil are fast coming into being and it is a great opportunity to invest in companies, which have started manufacture of other fossil fuels, such as bio-diesel or ethylene. The second type of alternatives to crude oil is of course, companies that have started producing fuel cells and solar power equipment. The upcoming years or maybe the next two decades, shall see the phase out of crude oil and the introduction of new alternatives. Be the last person to capitalize on shortage-price-rise for crude oil and be the first one to profit in the first high price sales of alternative energy.

Steel: ArcelorMittal, Nucor Corporation, POSCO
The recoil of the economic recession hit the automotive market quite badly, with several companies experiencing drops in sales and cash flow. Steel industry, the largest supplier of the automotive market, also suffered, though not considerably. Now a resurgence of steel sales for the automotive industry, a rush to recycle and the mammoth projects of southeast Asian nations and the Gulf nations, have given steel mills something to smile about, not to mention the huge rise in Chinese imports of steel. The industry, overall is bound to do well in the next few years.

Know the Matters and Get the Best Benefits From Automotive Batteries

Automobiles need batteries to get electric energy and for this purpose, automotive batteries were invented. These batteries are rechargeable and small in size, so that they can be set up in automobiles very easily. Especially, it is regarded as an automotive battery. The work of an Starting, Lightning and Ignition is to supply energy to the starter motor for an automobile.

Six galvanic cells are used to make these batteries and they are usually lead acid type. At full charge, an automotive battery provides 12.6 volts. One single Starting, Lightning and Ignition is enough for a small vehicle. But heavy vehicles like highway trucks, tractors etc. that have diesel engines use more than one batteries.These batteries are recyclable, for this reason, they are environment friendly too. And through this process, every year a huge number of batteries are produced. There are usually four types of automotive batteries. They are described below shortly:

• Flooded Cell Type: These types of automotive batteries are inexpensive and working for long time period. But, they require a lot of maintenance and care. But, they can be leaked or spilled at any moment.

• Valve Regulated Lead Acid: They are the alternatives of Flooded Cell type batteries and more expensive than Flooded Cell Type Batteries. These batteries are also known as "sealed" batteries. You cannot repair these batteries and maintain them neither. Hydrometer cannot be used to measure the charge of these batteries and you cannot replenish the electrolyte too. These batteries are maintenance free and are usually used to stay safe from any kind of leakage.

Identifying the Use of Composite Materials in Automotive Market

The industries dealing in Composite materials have very good scope as these materials are used in different industries like Aerospace, automotive, construction, pipe and tank. This is why many companies are expanding into this sector and find it to be a profitable venture. So if you are planning to enter into this field then it is essential to learn more about the industry and prepare the market entry strategy before entering into this industry. For this the industries need a good composite consultant, Consultants those are skilled in composite material and component technology.

The Automotive market is one of the most progressive and advanced markets today, one that works with the newest developments in science and technology. The increasing use of composite materials in this industry, in place of conventional materials demonstrates this fact.

Composite Materials are developed out of the combination of two or more materials that have different properties and combine together to create a single, more efficient material. The use of these material in automotive engineering facilitates features like durability, light body weight and increased heat and sound insulation properties. They also have higher chemical and heat impact resistance, strength-to-weight ratios, are much stronger and break resistant, can stand harsh conditions and still perform heavy duty, and offer greater design flexibility in the vehicle they are being used in. Because of these reasons, since their advent, these materials have slowly changed the face of the automotive market in the last few decades. From bikes to cars to launch vehicles and spacecrafts, composite materials are used everywhere today.